About The Magnolia Firm

We deliver unmatched M&A services for the unique needs of digital founders.

Born from a passion for entrepreneurship and a deep understanding of the digital realm, we specialize in helping founders sell their companies with confidence and ease. We also help those looking to acquire the perfect business.


Our Mission

It’s simple but powerful: to help ambitious entrepreneurs achieve their ultimate exit. We offer M&A brokerage services tailored to the unique needs of digital founders, ensuring your success story continues even after the sale.

Our Story

We’re not just brokers - we’re fellow business owners and former entrepreneurs with our own exits who truly understand the nuances of an acquisition. Having witnessed the outdated, inefficient, and ethically iffy approaches to selling businesses firsthand, we knew it was time to be the change.

We exist to deliver unmatched M&A services, customized to digital companies - and the results speak for themselves.

Hey there,

I'm Christine.

Proud founder of The Magnolia Firm, an international digitally-focused M&A firm. After building, acquiring, and selling 10+ of my own companies, I’ve got the experience to help sellers navigate the journey. My businesses have spanned across industries including cleaning, wellness, auto, real estate, and tech, to name a few.

In 2018 I had some fun founding a SaaS company and learned the tricks of the trade raising capital during the heyday of insane valuations (so believe me when I say I've seen it all). More importantly… I love working with entrepreneurs to disrupt the status quo. When selling my own companies, I discovered so many 'gaps' in the process and knew I had to step in and change things for the better.

Unfortunately, most business owners make less than their market value and settle for a lower sales price for their assets because they don’t feel comfortable negotiating boldly. Luckily, I love doing it on your behalf.

Christine McDannell

Founder of The Magnolia Firm

Meet Our Core Advisors

Our team of M&A professionals is dedicated to maximizing the value of your business while ensuring a seamless transition to the right new ownership.

  • Christine McDannell

    Founder, Intermediary | Lic #01276325

  • Lauren Mauldwin

    Intermediary | Lic #02135879

  • Makaela Larie

    BIA / Account Coordinator